I was reminded of the phrase “Content is King” recently. It got me thinking of what content creation looks like in our current internet climate. Pretty much everyone I know spends some part of their day on a social media platform. Wether it’s scrolling through memes and fitness videos on Instagram, “reconnecting” with old friends on Facebook, or retweeting something clever from an influencer. We are all in this stuff, deep. We are all consuming content at an alarming rate and on the flip side, most of us are creating new content daily.